Analisis Kesenjangan Kepuasan dalam Pemanfaatan Situs Layanan Kesehatan di Indonesia

Rhadiyah Tsabita, Mohamad Syahriar Sugandi

Abstract


Kemudahan dalam mengakses berbagai sumber informasi kesehatan secara online serta situasi pandemi
mendorong terjadinya perubahan perilaku pencarian informasi kesehatan. Beberapa tantangan muncul
terkait aksesibilitas layanan kesehatan serta tingkat literasi yang belum merata. Seiring dengan proses
transformasi teknologi yang berlangsung diperlukan gambaran terkait pemanfaatan media baru sebagai
sumber informasi kesehatan. Penelitian ini bertujuan untuk melihat seberapa jauh layanan website kesehatan
dapat memenuhi harapan pengguna dengan melihat persepsi pengguna menggunakan kerangka Uses and
Gratification dalam konteks kesehatan melalui besaran gratifikasi yang diharapkan (GS) dan diperoleh (GO).
Penelitian menggunakan metode kuantitatif dengan survei kuisioner yang dilakukan kepada 96 responden
di Jakarta, Bandung, dan Surabaya. Hasil penelitian menunjukkan aspek kemudahan penggunaan sebagai
pertimbangan utama dengan nilai rata-rata 3,55, sedangkan aspek kualitas informasi tidak dipersepsi sebagai
pertimbangan utama dengan nilai rata-rata 3,31. Website kesehatan dipandang memberikan kepuasan
tertinggi dalam kemampuan pencarian informasi kesehatan dengan nilai rata-rata 3,56 dan kepuasan terendah
dalam kemampuan berbagi informasi kesehatan dengan nilai rata-rata 3,36. Kesenjangan kepuasan tertinggi
ditunjukkan oleh aspek penyelesaian masalah dan pengambilan keputusan kesehatan serta pengelolaan
riwayat komunikasi kesehatan. Hasil penelitian dapat menjadi diskusi pengembangan riset ke depan terkait
dengan pemahaman kualitas informasi kesehatan, pola pengambilan keputusan kesehatan, pengelolaan
riwayat medis serta memberikan informasi terkait upaya penguatan layanan kesehatan digital di Indonesia.


Keywords


Uses and Gratifications; Ehealth; Motif; Kepuasan; Computer Mediated Communication

Full Text:

PDF

References


Abaidoo, B. (2019). Consumer Health Informatics : The Application of ICT in Improving Patient-Provider Partnership for a Better Health. January 2014. https://doi.org/10.5210/ojphi.v6i2.4903

Adelakun, O., & Garcia, O. (2019). Technical Factors in Telemedicine Adoption in Extreme Resource-Poor Countries. Global Health and Volunteering Beyond Borders.

Adiandirgantoro, D. W. (2017). Analisis deskriptif gratification sought dan gratification obtained Situs berita online (studi komparasi pembaca situs berita online Detik.com dan kompas.com). Universitas Telkom.

Akaputri, D. E., Sutisna, M., Sugih, S., & Wijayanegara, H. (2019). Pengaruh Penggunaan Teknik Digital Teenager Health Care Service ( THECARS ) Dalam Program Pelayanan Kesehatan Peduli Remaja ( PKPR ) Terhadap Perubahan Perilaku Sehat Remaja Putri Tentang Infeksi Menular Seksual ( IMS ) di SMA Negeri 1 Ciseeng Kabupaten Bogor The Influence of the Use of Digital Teenager Health Care Service ( THECARS ) in Youth Care Health Services ( PKPR ) Techniques on Changes in Healthy Behavior of Female Students About Sexually Transmitted Infections ( STI ) in Sman 1 Ciseeng , Bogor District Pendahuluan. 5(71), 66–73.

Alexa.com. (2020). Alodokter.com Competitive Analysis, Marketing Mix and Traffic. Www.Alexa.Com. https://www.alexa.com/siteinfo/alodokter.com#section_competition

Anil Kumar, K., Natarajan, S., & Acharaya, B. (2017). Computer mediated communication: A pathway to analyze social media communication trajectories. Man in India, 97(4), 195–205.

Asosiasi Penyelenggara Jasa Internet Indonesia. (2017). Penetrasi & Profil Perilaku Pengguna Internet Indonesia. Apjii, 51. https://apjii.or.id/survei2018s/download/TK5oJYBSyd8iqHA2eCh4FsGELm3ubj

Basit, S. A., Mathews, N., & Kunik, M. E. (2020). Telemedicine interventions for medication adherence in mental illness: A systematic review. General Hospital Psychiatry, 62, 28–36. https://doi.org/10.1016/j.genhosppsych.2019.11.004

Biten, H., Redd, T. K., Moleta, C., Peter Campbell, J., Ostmo, S., Jonas, K., Paul Chan, R. V., & Chiang, M. F. (2018). Diagnostic accuracy of ophthalmoscopy vs telemedicine in examinations for retinopathy of prematurity. JAMA Ophthalmology, 136(5), 498–504. https://doi.org/10.1001/jamaophthalmol.2018.0649

Bull, T. P., Hons, B. P., Dewar, A. R., Malvey, D. M., & Szalma, L. (2016). Considerations for the Telehealth Systems of Tomorrow : An Analysis of Student Perceptions of Telehealth Technologies Corresponding Author : 2. https://doi.org/10.2196/mededu.5392

Cnnindonesia. (2020). Kunjungan Aplikasi Telemedis Melonjak 600 Persen Saat Covid. Www.Cnnindonesia.Com. https://www.cnnindonesia.com/teknologi/20200822125041-52-538097/kunjungan-aplikasi-telemedis-melonjak-600-persen-saat-covid

Coleman, C. (2020). Health Literacy and Clear Communication Best Practices for Telemedicine. Health Literacy Research and Practice, 4(4), e224–e229. https://doi.org/10.3928/24748307-20200924-01

Deloitte Indonesia. (2019). 21 st Century Health Care Challenges : A Connected Health Approach. 1–114.

Ekowati, T., & Prastiwi, W. D. (2017). Kesediaan Membayar ( Willingness to Pay ) Konsumen terhadap Produk Sayur Organik di Pasar Modern Jakarta Selatan.

Gualtieri, L. N. (2009). The Doctor as the Second Opinion and the Internet as the First. 2489–2498.

Healthworkscollective.com. (2018). Here’s Why Teens And Young Adults Are Healthcare Digital Natives. Www.Healthworkscollective.Com. https://www.healthworkscollective.com/heres-why-teens-and-young-adults-are-healthcare-digital-natives/

Hu, P. J. H. (2003). Evaluating telemedicine systems success: A revised model. Proceedings of the 36th Annual Hawaii International Conference on System Sciences, HICSS 2003, 8–15. https://doi.org/10.1109/HICSS.2003.1174379

Junaedi, F., & Sukmono, F. G. (2018). Komunikasi Kesetan: Sebuah Pengantar Komperhensif. Prenadamedia Group.

Kaiser, F. K., Wiens, M., & Schultmann, F. (2021). Use of digital healthcare solutions for care delivery during a pandemic-chances and (cyber) risks referring to the example of the COVID-19 pandemic. Health and Technology, 0123456789. https://doi.org/10.1007/s12553-021-00541-x

Kemeterian Kesehatan. (2016). Buletin Jendela Data dan Informasi Kesehatan.

Kreps, G. L. (2017). The relevance of health literacy to mHealth. Information Services and Use, 37(2), 123–130. https://doi.org/10.3233/ISU-170828

Kumar, P., Huda, F., & Basu, S. (2020). Telemedicine in the COVID-19 era: the new normal. European Surgery - Acta Chirurgica Austriaca, 52(6), 300–301. https://doi.org/10.1007/s10353-020-00666-9

Lathif, A., & Sugandi, M. S. (2020). Motif Dan Kepuasan Penggunaan Website Informasi Berbasis User Generated Content ( Ugc ) Pada Website Zomato . Com. 27, 1–11.

Le, T., Nguyen, Ha, T. T., & Do. (2019). Artificial Intelligence in Healthcare : A New Technology Benefit for Both Patients and Doctors. Technology Management in The World of Intelligent Systems.

Littlejohn, Stephen W. & Foss, K. A. (2009). Encyclopedia of Communication Theory. In Encyclopedia of Communication Theory. SAGE Publications.

Matusitz, J., & Ma, G. B. (2010). Social Work in Public Health E-Health : A New Kind of Telemedicine A New Kind of Telemedicine. November 2014. https://doi.org/10.1300/J523v23n01

Miller, K. (2005). Communication Theories Perspectives, Process, And Context. McGrawHill.

Mosquera, R. A., Avritscher, E. B. C., Pedroza, C., Lee, K. H., Ramanathan, S., Harris, T. S., Eapen, J. C., Yadav, A., Caldas-Vasquez, M., Poe, M., Martinez Castillo, D. J., Harting, M. T., Ottosen, M. J., Gonzalez, T., & Tyson, J. E. (2021). Telemedicine for Children With Medical Complexity: A Randomized Clinical Trial. Pediatrics, 148(3), e2021050400. https://doi.org/10.1542/peds.2021-050400

Nair, S. C., Satish, K. P., Sreedharan, J., Muttappallymyalil, J., & Ibrahim, H. (2020). Letter to the Editor: Improving Health Literacy Critical to Optimize Global Telemedicine during COVID-19. Telemedicine and E-Health, 26(11), 1325. https://doi.org/10.1089/tmj.2020.0175

Nugraha, D. C. A., & Aknuranda, I. (2017). An overview of e-Health in Indonesia: Past and present applications. International Journal of Electrical and Computer Engineering, 7(5), 2441–2450. https://doi.org/10.11591/ijece.v7i5.pp2441-2450

Nurafiani, A. D. (2020). Pengaruh E - konseling Akun LINE @CurhatAlpas Terhadap Kepuasan Pelayanan Kesehatan Mental Pengguna. Universitas Jenderal Soedirman.

Palmgreen, P. (1984). Uses and Gratifications: A Theoretical Perspective. Annals of the International Communication Association, 8(1), 20–55. https://doi.org/10.1080/23808985.1984.11678570

Prasanti, D. (2018). Potret Media Informasi Kesehatan Bagi Masyarakat Urban di Era Digital. Jurnal Iptekkom : Jurnal Ilmu Pengetahuan & Teknologi Informasi, 19(2), 149. https://doi.org/10.33164/iptekkom.19.2.2017.149-162

Putri, C. A., Yahya, E. S., Kania, R., & Kunci, K. (2021). Sikap dan Niat Perilaku Generasi Milenial dalam Adopsi Platform Telemedicine untuk Layanan Konsultasi Kesehatan Mental. 4–5.

Putri, M. F., Harahap, N. C., Pramudiawardani, S., Sensuse, D. I., & Sutoyo, M. A. H. (2019). Usage Intention Model for Mobile Health Application: Uses and Gratification Perspective. Proceedings of the International Conference on Electrical Engineering and Informatics, 2019-July(July), 500–505. https://doi.org/10.1109/ICEEI47359.2019.8988801

Putri, Y. A., & Budiarto, W. (2020). Literature Review: the Implementation of E-Health At Primary Healthcare Centers in Surabaya City. Jurnal Administrasi Kesehatan Indonesia, 8(1), 40. https://doi.org/10.20473/jaki.v8i1.2020.40-55

Reifita Devi Listya Suwono. (2021). Pengaruh Motif Penggunaan Media Sosial Instagram Behome.Id Terhadap Kepuasan Followers Dalam Menggunakan Layanan Kesehatan Mental. Ejournal Univeristas Negeri Surabaya.

Riduwan, & Akdon. (2010). Rumus dan Data Dalam Analisis Statistika. Alfabeta.

Rocha, Á., & Brandão, P. L. (2013). Quality of health web sites: Dimensions for a broad evaluation methodology. Handbook of Research on ICTs and Management Systems for Improving Efficiency in Healthcare and Social Care, 2–2, 922–936. https://doi.org/10.4018/978-1-4666-3990-4.ch048

Saad, N. M., Alias, R. A., & Ismail, Z. (2013). Initial framework on identifying factors influencing individuals’ usage of telehealth. International Conference on Research and Innovation in Information Systems, ICRIIS, 2013, 174–179. https://doi.org/10.1109/ICRIIS.2013.6716704

Santoso, B. S., Rahmah, M., Setiasari, T., & Puji, S. (2015). Perkembangan dan masa depan telemedika di indonesia. Research Gate, 2(100), 8. https://www.researchgate.net/profile/Budi_Santoso28/publication/281497363_Perkembangan_Dan_Masa_Depan_Telemedika_Di_Indonesia/Links/55eb90cf08ae3e1218469f85/Perkembangan-Dan-Masa-Depan-Telemedika-Di-Indonesia.pdf

Simons, L. P. A., van den Heuvel, W. A. C., & Jonker, C. M. (2018). EHealth WhatsApp Group for social support: Preliminary results. 31st Bled EConference: Digital Transformation: Meeting the Challenges, BLED 2018, 227–238. https://doi.org/10.18690/978-961-286-170-4.14

Sis.binus.ac.id. (2019). E-Health. Www.Sis.Binus.Ac.Id. https://sis.binus.ac.id/2019/10/21/e-health/

Smith, A. C., Kimble, R., Mill, J., Bailey, D., O’Rourke, P., & Wootton, R. (2004). Diagnostic accuracy of and patient satisfaction with telemedicine for the follow-up of paediatric burns patients. Journal of Telemedicine and Telecare, 10(4), 193–198. https://doi.org/10.1258/1357633041424449

Stafford, T. F., Stafford, M. R., & Schkade, L. L. (2004). Determining uses and gratifications for the internet. Decision Sciences, 35(2), 259–288. https://doi.org/10.1111/j.00117315.2004.02524.x

Sugianto, A., & Rahman, S. (2019). Pengaruh kualitas produk, harga, dan promosi terhadap keputusan pembelian lampu shinyoku di cv. Sinar abadi pekanbaru. Procuratio: Jurnal Ilmiah Manajemen, 7(2), 174–184.

Sunjaya, A. P. (2019). Potensi, Aplikasi dan Perkembangan Digital Health di Indonesia. Journal of Indonesian Medical Association, 69(April), 167–169.

Tarigan, R., & Handiyani, H. (2019). Manfaat Implementasi Dokumentasi Asuhan Keperawatan Berbasis Komputerisasi Dalam Meningkatkan Mutu Asuhan Keperawatan. 08(2), 110–116. https://stikesmu-sidrap.e-journal.id/JIKP/article/view/126

Villalobos, N., Vela, F. S., & Hernandez, L. M. (2020). Digital Healthcare Intervention to Improve Self-Management for Patients with Type 2 Diabetes: A Scoping Review. Journal of Scientific Innovation in Medicine, 3(3), 1–11. https://doi.org/10.29024/jsim.78

Von Wangenheim, A., De Souza Nobre, L. F., Tognoli, H., Nassar, S. M., & Ho, K. (2012). User satisfaction with asynchronous telemedicine: A study of users of Santa Catarina’s system of telemedicine and telehealth. Telemedicine and E-Health, 18(5), 339–346. https://doi.org/10.1089/tmj.2011.0197

Wibowo, A. W., Fitri, W. Y., & Sentiya, M. (2020). Pelayanan Publik Berbasis E- Health Dalam Penyelenggaraan Pelayanan Kesehatan Di Indonesia. Prosiding Simposium Nasional “Tantangan Penyelenggaran Pemerintahan Di Era Revolusi Industri 4.0"., 597–619.

World Health Organization. (2016). Global diffusion of eHealth: Making universal health coverage achievable. https://apps.who.int/iris/bitstream/handle/10665/252529/9789241511780-eng.pdf?sequence=1




DOI: https://doi.org/10.31315/jik.v19i3.4228

Refbacks

  • There are currently no refbacks.


Copyright (c) 2022 Jurnal Ilmu Komunikasi



 Jurnal Ilmu Komunikasi indexed by:

   

Copyright of Jurnal Ilmu Komunikasi ISSN 1693-3028 (print), ISSN 2407-8220 (online)

Alamat:

Kampus II UPN "Veteran" Yogyakarta, Jl. Babarsari 2, Tambakbayan, Yogyakarta 55281
Phone: (0274)485268

Fax: (0274)487147

Email: [email protected] 

Web Analytics View My Stats